Yahoo May Finally Upgrade Its Email Services

Yahoo Incorporated is finally pushing through with the long-promised and highly anticipated revamping of its email services. This is a part of Yahoo’s attempt to reach out and look more appealing to users who are shifting to Gmail, Twitter, and Facebook to communicate.

The changes that were announced on Tuesday include a new design of the email format which Yahoo has begun testing in the last seven months. The millions of Yahoo mail users will automatically be switched to its new version over the next couple weeks.

The system “facelift” will allow users to update their Facebook and Twitter accounts from within Yahoo. Their new system is expected to be faster and will be capable of up to 100 megabytes of email attachments. Also, Yahoo also added a tool that will allow Yahoo users to chat with Facebook friends who are online.

Yahoo is relying on the new changes to attract email users now that more and more people are going after their rival Gmail. Gmail also offers free email service and is ran by Google Incorporated.

Gaining loyal email users is very important for both Yahoo and Gmail because these are the ones who frequently visit their email accounts. The logged-in activities create a vast opportunity for the email providers to show ads, the major way that these companies generate their income.

Yahoo has not been enticing as many advertisers as Google for the past couple years; an issue that has already affected Yahoo’s stock. The email upgrade will hopefully help the company make a quick turnaround said Yahoo CEO Carol Bartz.

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