Tag Archive | "retail shops"

Last-Minute Shopping Boost U.S Sales

More last-minute shoppers came to several U.S stores this year than last year’s final Saturday before Christmas. Also, shopper spending is expected to go even higher during the latter part of the week.

According to the research firm ShopperTrak, U.S sales went up on Saturday as many people continued shopping for gifts. Sales were up 15.1 percent from last year. However, this year also profited most than last year because of the blizzard that hit the East Coast.

But, many shoppers are still procrastinating with less than a week left before Christmas. About 23 million shoppers are still expected to be out on Christmas Eve according to a survey done by the International Council of Shopping Centers.

As Christmas nears, consumers have increased their shopping pace and purchases. Retail shops are also shaping up to get favorable holiday sales and December performances.

December 23 is considered to be the year’s second biggest day when it comes to shopping sales and the third biggest foot traffic, according to ShopperTrak founder Bill Martin. The foot traffic on Saturday was up 10.1 percent in comparison to last year’s record.

Almost three quarters of Americans are already done with their shopping on Saturday. Last week, only half of the Americans completed their Christmas shopping.

The Saturday shopping mooed increased the retailers’ sales for the whole. ICSC-Goldsman Sachs weekly chain store sales index showed an increase of 4.2 percent sales from the previous year.

Yet, ICSC found that spending will not yet end on Christmas. Many consumers are still planning to go shopping a day after that, and will be out the whole week between Christmas and New Year.

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PocketBook e-Readers get More Popular to Holiday Shoppers

This year, many book lovers are proposed to become e-readers of their favorite books on the list. The National Retail Federation reports more than 47 percent of holiday shoppers plan to purchase books for their Christmas list and several might turn to e-readers.

Instead of buying new releases, shoppers may get the PocketBook e-reader edition, which generates more savings according to Leon Sheiman, the marketing and sales manager for PocketBook-USA.

In fact, their PocketBook items come with entrance to a library where more than 250,000 books can be downloaded for free.

The PocketBook is available in three different models, which includes the PocketBook Pro 602, Pro 902, as well as the PocketBook IQ. They sell more than 50,000 units per month around the world.

The PocketBook 602 and 902 are similar models with slight differences in the screen size and battery. The IQ model, on the other hand, offers variety of features that include seven-inch color TFT touch screen with Bluetooth and WiFi connectivity.

PocketBook e-readers will be available to several shoppers at various online stores, as well as some retail shops in the mall nationwide. The products are competitively priced without sacrificing the quality.

Founded in 2007, the PocketBook aims to develop ideal electronic reading device that will fulfil all of the user’s desires. The device is now the best selling e-reader in Eastern Europe while it ranks third in Western Europe.

The PocketBook is now considered as one of the top five producers of electronic reading devices in the world.

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